Slush Tokyo – An introduction to Japan’s rapidly aging population

Slush Tokyo – An introduction to Japan’s rapidly aging population

Earlier this year, Czechinvest invited us to to join other Czech startups at the global startup event Slush Tokyo. This was an exciting opportunity for us, despite the fact that our main geographic focus is the US. Incredibly, a big partner from Japan approached us and not only liked the product, but also saw it as a huge opportunity for his clients in Japan. This combination of events encouraged us to exhibit at Slush Tokyo.

Japan in reality, is a very interesting market for a product like ours that focuses on the aging population. According to predictions, 40% of the Japanese population will be 65+ by 2060. This number is alarming and the country is searching for solutions to help seniors stay independent in their own homes for a longer time. We believe Oscar Senior has tremendous potential to help pursue this goal.

Our impressions from Slush Tokyo

The event took place at the exhibition center Tokyo Big Sight, Hall 7, from March 28 till 29. Each startup was assigned a booth to showcase their product. It was busy around our booth and a lot of people and corporates showed interest in Oscar Senior. The pitch contest is known as one of the key events of Slush Tokyo and we were one of 80 startups selected to participate.

Slush Tokyo also included keynotes from promising founders. They shared their life journey and moments of failure to inspire the audience. Networking opportunities allowed startups to meet with investors or future team members. We got the chance to attend networking events organized by CzechInvest and spend a day at the Czech Embassy.

Meeting our potential partner

The most significant moment while visiting Japan was meeting our partner who had approached us a few months back. After a day-long, productive meeting, we agreed to create the Japanese version of the Oscar Senior application and subsequently, do a pilot project together. We sincerely look forward to hearing the feedback from this market. Stay tuned, you’ll hear a lot more about this project soon!

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